Page Username and Link links are a lightweight, easy-to-implement discovery option for your bot. links are an easy way to drive discovery of your bot to reach the 1 billion people on Messenger.
You can place an link anywhere – website, app, flyer, SMS, email, posts, etc. to help someone find you more easily within Messenger.

Your link is To add/change your link, click edit on your user name under the "About" section of your Facebook Page.


When you're all set it's easier for people to find your Page in search. People can also visit your Page at and send your Page messages at So you can ask your friends or colleagues to give you feedback on the first version of your bot, as well as share the bot's link with their contacts.